Don’t think for a second that millions of viral Youtube video clips of people dancing a version of the Running Man dance to R & B hits, pop acts like Duran Duran and 98 Degrees reuniting and playing 20 tour dates in August 2016 alone, MTV program Daria resurfacing, Pokemon being the world’s most popular video game and Mariah Carey seductively posing on the cover of mainstream magazines are five unrelated events from the past three months. In fact, they’re connected by the fact that they prove that the 1990s and retro culture in general are incredibly popular right now. In presenting facts, figures and thinking about what the future may hold, we’ll get a sense of why love for the 1990s could possibly not be just a trend, but rather, the start of a phenomenon that lasts forever.

Photo via timeinc.net

Photo via timeinc.net

Recently, Viacom has swapped brands and concepts on it’s “classic” music channel. VH1 Classic is now MTV Classic, and is not just focusing on throwback content in general from the Viacom family of music networks. Instead, the new MTV Classic is specifically ‘90s focused, with MTV President Sean Atkins noting that “MTV’s [‘90s] programming vault is a music and pop culture goldmine with universal resonance.”

Photo via tinypic.com

Photo via tinypic.com

‘90s music reaching “goldmine” status should be obvious by now, but to break the trend down by simple numbers, overall music sales in the 1990s rose roughly 75%, while in the years since 2000, overall sales have dipped 64%. If you’re NOT looking for numbers as proof, ask yourself just how quickly you specifically downloaded and paid $20 for the Tidal app *just* to hear Prince’s feel-good hits from the 1990s after he unexpectedly passed away.  

Photo via telegraph.co.uk

Photo via telegraph.co.uk

Nostalgic feelings for the 1990s are not just limited to music. In 1996, the top five comedies on free television were watched in 54 million homes. Comparatively, in 2014, there were only three comedies in the top 30 TV programs on free television, and these programs were viewed by 27 million households. Clearly, while there’s certainly more broadcasting options than ever before, the ratings also show that people could easily want to watch ‘90s TV shows again. Need proof? 1996’s top-ranked comedy was Seinfeld, and famously, the streaming broadcast rights for the show were sold to Hulu last year for $160 million. That’s a lot of puffy shirts.

Discussing music again, there’s also the idea to consider that for every modern day Drake and Kanye that become superstars, that we’re not comparatively creating the seemingly never-ending list of ‘90s rap stars that include Biggie, Tupac, LL Cool J, Puff Daddy, Busta Rhymes, Dre and Snoop, Meth and Red, and so many more.

Here’s a quick number to drive home that point. There’s a group of 11 artists who had #1 singles for 42% of the 1990s. By comparison, there’s 11 artists who have had #1 singles in the 2010s, but for 71% — or nearly twice as long. This definitely allows for fewer options to break through as superstars.

Photo via fasterlouder.com.au

Photo via fasterlouder.com.au

In 20 years, imagine say, Desiigner, going on a sold out tour like the 1990s-beloved 98 Degrees, “I Love The ‘90s” Tour participants Salt-N-Pepa, Kid ‘N Play, Vanilla Ice and Coolio, “90sFest” Tour headliners Smash Mouth, Sugar Ray, Bone Thugs-N-Harmony and Spin Doctors, or say, current Billboard pop chart toppers Blink-182. It’s safe to say that a nostalgia tour where “Panda” and “Timmy Turner” are played on repeat probably will not happen.

Photo courtesy the318cottage.wordpress.com

Photo courtesy the318cottage.wordpress.com

What happens when fewer records sell, modern entertainment isn’t so entertaining, there are fewer current superstars and people want fun experiences more than ever before? People literally start doing the Running Man again. Exactly.

The ‘90s boom is not a joke. Instead, it’s a sign of things to come, and things that also may last forever. Now, imagine if there were a club, let’s say in Washington, DC,  where people could hear their favorite ‘90s tunes played all night long.

Decades is coming soon.

Glow Washington DC Presents:

David Guetta

March 4, 2016 | Doors 9pm | Ages 18+
Echostage • 2135 Queens Chapel Rd NE • Washington, DC
VIP and Venue Information – 202.503.2330

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David Guetta makes his return to Echostage on March 4!

Tickets on sale 1/21 at noon!

Soundcheck

By amelia in dc bars, DC Clubs, Dc Nightclubs, DC Nightclubs and Nightlife Guide, DC Nightlife
Monday, August 10, 2015, 3:52pm. (Updated: 8/10/15 at 4:05pm) Add comments
  • soundcheck_dancefloorVenue Type: Underground nightclub with studio-quality sound and equipment
  • Amenities: Full bar, VIP bottle service
  • Hours
    • Sunday, Wednesday, Thursday: 10pm-4am
    • Friday, Saturday: 10pm-5am
  • Dress Code: None on Wednesday, Thursday, and Sunday nights; dressy casual on Fridays and Saturdays
  • Location: K Street
  • Address: 1420 K Street Northwest
  • Contact: 202.789.5429
  • Website: www.soundcheckdc.com  |  facebook.com/soundcheckdc

 

 

Overview

If you want to go out and dance, but can’t decide between a large club or a smaller lounge: this is the place to go. Designed to remind club-goers of the golden age of underground dance, Soundcheck has been outfitted with LED walls, lights and lasers that rival Echostage, and the classic, necessary disco balls.

The new space (formerly Lotus) is also, more notably, designed to imitate a recording studio. It has “state-of-the-art d&b audiotechnik Y-series speakers, installed by the same team behind Echostage’s sound system, and [has a] system of honeycombed acoustic panels on the walls and ceiling, and the reinforced cork floor” (Washington Post). So don’t be fooled as you first walk through the ground-level entrance to head downstairs, because you won’t hear the enormous party raging downstairs. And we mean enormous: they’ve already got the likes of Pete Tong, the Stafford Brothers, and Audien on their list of upcoming DJs.

Photos

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Glow Washington DC presents:

Ruby Rose

with Michael Woods

Friday September 4, 2015

 echostage-h-purp
 2135 Queens Chapel Road NE • Washington, DC

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Yes! The one and only Ruby Rose, who gained fame recently by appearing in the Netflix hit Orange is the New Black, is coming to Echostage on Friday September 4th for a full live DJ set with Michael Woods!

Many may not know that Rose has critical acclaim first and foremost as a DJ. In 2012 she released her first single with Gary Go and she’s continued performing between television and charity appearances ever since.

Tickets go on sale Friday July 31 at noon!

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More information  |  ClubGlow.com  |  Tickets on sale Friday 7/31 at 12pm!

Halloween Fright Fest Weekend

By amelia in Dc Nightclubs, DC Nightlife
Tuesday, October 21, 2014, 12:00pm. (Updated: 10/27/14 at 11:10am) Add comments

DCClubbing presents

Halloween Fright Fest Weekend

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We take Halloween very seriously here at DCClubbing, and with only 1 week left until the scariest time of year we think it’s time for you to get on our level.

Thursday 10/30: hAUnted Rooftop – Eden

Friday 10/31: Nightmare on F Street – Ultrabar

 Saturday 11/1: Naughty or Nice – Ultrabar

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Looking for a venue to take your friend? Maybe they aren’t an EDM fanatic but still want to go somewhere interesting and cool? Look no further, we’ve put together some great places for every kind of person in your life.

Labor Day Carnival White Out: 8.31.14 at Ultrabar

By amelia in DC Events, Dc Nightclubs, DC Nightlife
Tuesday, July 1, 2014, 12:00pm. (Updated: 9/01/14 at 5:14am) Add comments
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Drawing inspiration from the biggest party in the world, Panorama and Ultrabar fuse elements of the Brazilian, Portuguese and Caribbean Carnivals as well as New Orleans Mardi Gras into one massive event this Labor Day! Featuring half price drinks from 10pm-11pm!

Date Night: 2.13.16 at Ultrabar

By amelia in DC Clubs, Dc Nightclubs, Ultrabar DC
Sunday, June 1, 2014, 12:00pm. (Updated: 2/14/16 at 1:03pm) Add comments
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Grab the ladies and make it a Date Night for a special Ladies Night on Saturday February 13!

Date Night: 2.14.15 at Ultrabar

By amelia in DC Clubs, DC Events, Dc Nightclubs, Ultrabar DC
Sunday, June 1, 2014, 12:00pm. (Updated: 2/15/15 at 11:32am) Add comments
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With drink specials and reduced entry, there’s no reason you can’t treat your lady (or yourself!) to a night out on the town this Valentine’s Day!

Heaven and Hell: 11.1.14 at Ultrabar

By amelia in DC Events, Dc Nightclubs, DC Nightlife
Sunday, June 1, 2014, 12:00pm. (Updated: 11/02/14 at 11:56am) Add comments
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Do you dress funny or sexy? Homemade or store bought? Clever or classic? Whatever your choice is for this year, we want to see it!

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